petik
03:04

“Teman saya kayak gitu setiap hari lari jalan, lari jalan. Udah 10 hari sekarang dia di Surabaya.”

03:14

“Itu mecahin rekor MURI, Mas.”

03:30

Host: “Kapan waktunya naikin intensitas, naikin kecepatan atau naikin durasi?”

03:36

“Ketika tidak ada DOMS di hari besoknya, terus ketika gak ngos-ngosan…”

picked

Expert conversations, distilled into one insight.

↙ 50 minutes of a doctor talking, the one insight we kept

Experts already explain it well, but the explanation gets buried in the middle of a long episode. We mark the single strongest insight and redraw it as a 20–30 second animated clip, so it reaches people who have never heard the expert's name.

Send one episode, we'll mark the insight
04:12

Host: “Kok ada orang yang bilang lari 42 km itu, kalau dilakukan terus-terusan, enggak sehat?”

04:21

“Bagus nih pertanyaannya.”

dr. Tirta talks for 50 minutes. The insight is at minute 03:36.

03:30

Host: Kapan waktunya naikin intensitas, naikin kecepatan atau naikin durasi?

03:36

Ketika tidak ada DOMS di hari besoknya, terus ketika gak ngos-ngosan, dan ketika Mas Radit mendapatkan runner's high.

03:46

Host: Tau runner's high? — Tau. Dia kayak seneng, kayak fun aja, kayak ngerasa senengnya.

03:51

Kalo feel-nya tuh capek banget, oh berarti itu tubuhnya gak kuat.

03:55

Ciri khas kalo orang itu terlalu memaksakan adalah ketika olahraga apa pun yang gak harus lari kayak… dia feel-nya tuh gak happy, tapi kayak capek banget bawaannya.

04:04

Pas bangun tidur, bawaannya bukan seger tapi capek.

04:07

Nah itu berarti ada yang masalah pada latihannya mungkin terlalu over, jadi dia harus rest lebih banyak.

04:12

Host: Kok ada orang yang bilang lari 42 km…

Transcript in Indonesian, as spoken.

“Kalo feel-nya tuh capek banget, oh berarti itu tubuhnya gak kuat.”“If it feels exhausting, your body isn't ready for it.” (translated)

0:30 · original doodle animation

One doctor's insight, 956K views.

99.7%

of interactions came from people who didn't follow the channel

Insightful Labs, an education channel we run ourselves, is Petik's alpha client: where this format was tested before opening it to other experts and podcasters. dr. Tirta's insight on futsal and heart risk was watched 956K times, and 99.7% of its interactions came from people who didn't follow the channel. Expert knowledge, reaching new people.

956K views44,344 likes5,528 shares2,458 saves127 comments50,508 accounts engaged

Instagram Insights, Oct 16, 2026 · See the reel on Instagram ↗

How it works

  1. step 1

    Send an episode

    A podcast, webinar, or public lecture with an expert. One link is enough.

  2. step 2

    We mark one insight

    AI scans the transcript; an editor picks one complete expert explanation that stands on its own.

  3. step 3

    We re-check the claims

    Health, finance, or legal claims are checked against independent sources before we draw.

  4. step 4

    We redraw it in your brand

    Colors, fonts, logo, and caption style.

Same expert. Your brand.

Colors, fonts, logo, and caption style follow your brand guideline. One clip (in Indonesian), three brands:

Customization demo: we applied the SyarQ and AlurKerja brand guidelines to the same clip. A sample, not a client order.

Three experts, three insights.

From Podcast Raditya Dika, in Indonesian. Tap to watch with sound.

These samples use audio we picked from Podcast Raditya Dika. Copyright in the audio and content remains with its owner. Petik's animation is an illustration that helps a Short land and helps viewers picture the idea.

Your episode holds an expert insight people haven't watched yet.

Send the link to petik@qisthi.dev. We'll reply with one insight we've marked.

Send one episode, we'll mark the insight